The ‘50s and ‘60s were a heyday for the American car. The type and graphics that grace these classic automobiles display an exuberant optimism born in a time when anything seemed possible. From energetic scripts to space imagery, the industry built a new visual vocabulary built for speed. The choice of letterforms reflected a new casual attitude in American society and the profusion of lettering styles mirrored the abundance available in a burgeoning consumer culture.
Anne Brownfield Brown has been going to auto shows for more than a decade, photographing the type and graphic elements on classic motor cars. This presentation will include abundant examples bound to inspire anyone with an appreciation for lettering and an interest in American mid-century design.
This event is co-sponsored by Tucson Adobe User Group and AIGA-AZ.
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Speakers' presentations and viewpoints are their own opinions and do not necessarily reflect those of AIGA Arizona. We are not responsible for the content of every presentation; please be aware that adult language, visuals or topics may sometimes be included.